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The overall game has now changed with Companies eagerly parting with money to ensure that a-listers are effortlessly utilized to promote their brands via the electronic media (still dominantly television) based on its viewership that is large base and perhaps the printing media can also be used.
SET OF NIGERIAN CELEBRITIES USED IN BRAND PROMOTION:
1.Omo detergent (Adesuwa Oyenokwe - TV presenter )
2.Chivita ( Jide Kosoko- Nollywood star)
3.Chi Exotic (Sunny Neji - Artiste)
4.Peak Milk ( kanu Nwankwo- worldwide footballer)
5.Hollandia Milk( Ali Baba- comedian, Julius Agwu- comedian, Omotola Jalade Ekehinde- Nollywood actress, Bukky wright- Nollywood / TV actress)
6.Lux (Genevive Nnaji- Nollywood actress)
7.Amstel Malta (Dakore Egbuson- Nollywood actress)
8.Onga (Kate Henshaw- Nuttal- Nollywood /TV actress)
9.Robb( Julius Agahuwa- International Footballer)
10.Harpic ( Nkem Owoh- Nollywood actor, Bukky Wright- Nollywood/TV actress, Joke Silva- Nollywood / TV actress )
11.La Casera (Ikponwonsa Osakhiodua- Radio presenter)
12.Power Fist (D`Banj- Artiste)
13.Ok Sweets ( Osita Iheme, Chinedu Ikedieze, both Nollywood actors)
14.Mimi Noodles ( Bukky Ajayi - Nollywood/TV actress)
15.Guinness (Tu Face Idibia- Artiste)
16.Zain (Bryan Okwara- Mr Nigeria)
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Therefore, the Movie Founding Fathers begun to face up to the challenges of recouping their investments, which slowly became practically an task that is impossible an anthem they constantly rendered much to your disquiet of potential financers. They counted their losses and licked their wounds suffered in the financial battle with every movie they circulated. The deluge of VCRS in the 80`s created a paradigm shift through the Cine to your VHS format, which made productions easier, quicker and cheaper by way of a milestone in comparison to the previous. Cinema houses as well as other event centres had been finally power down and the Baton of Cine film making slipped through the fingers associated with Founding founders because they attempted at hand on the movie baton towards the generation that is next the stipulated Baton Exchange Zone. The imagine being a re-nowned Movie business had been shattered when the flow of the Film Relay cycle had been broken.
Residence Videos had been produced which served as an option to the cinemas, and also the true title naturally comes from the truth that you might seat inside the convenience of your home and watch the films stated in the VHS format via your VCR. Filmmakers capitalized regarding the gains of the property Video concept offered, and began movies that are producing the Yoruba language because the method of communication. However, the entire year \"1992\" has overtime been widely accepted because the triggering duration of Home movie productions, with Ken Nnebue`s \"staying in Bondage\" considered the very first film made for commercial purposes using the Igbo/English language.
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